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Parna Sarkar-Basu’s articles and opinions appear frequently in various media, globally including Forbes.Com and Boston Business Journal. She writes on a range of topics — tech trends, future of work, innovation economy, entrepreneurship and diversity. Here are a few of Parna’s articles, profiles and insights for your reading pleasure.

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Entrepreneur Parna Sarkar-Basu Named Global Impact Maker

Parna has been recognized as a Global Impact Maker for supporting innovators, nurturing women in technology and students.

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Eight Steps To Pivoting With Purpose And For Profit

Whether you're a startup or a legacy brand, knowing when and how to pivot can shape your future.

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Five Mistakes Tech Startups Should Avoid

A seasoned founder or just starting out, take a hard look at the pitfalls that can derail your venture.

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Tech For Good: It’s More Than Just Fancy Jargon

Remember, a fancy term alone won’t make a product or company successful.

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Six Lessons On Entrepreneurship And Innovation

In reality, starting a company is easy. But building and growing a company is tough.

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Three Ways Business Leaders Can Drive Change And Boost Economic Recovery

Diversity is a business imperative and why business leaders must become advocates of change.

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Five Strategies To Become A Thought Leader

You don’t need to be a celebrity or a CEO to be a thought leader.

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How To Build The Founder’s Brand To Drive Business Success

It’s good to follow the progress of a business, but it’s more important to see who is behind that progress.

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The Importance Of Humanizing Technology

Innovators who put people first in the design process fare way better in the industry.

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Brand and Buzz Wins Gold and Bronze Stevie Awards for Women in Business

Parna's acceptance speech on winning the Gold Stevie Award for Women in Business.

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An Industry Leader’s Advice for Attracting, Fostering, and Retaining Women in Manufacturing

Q&A on how to advance in the manufacturing industry and ways to support other women.

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Five Things You Should Do To Become a Thought Leader In Your Industry

Learn about the benefits of becoming a thought leader.